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As a board member of the Chartered Institute of Public Relations from 2013-2016, Sarah tirelessly worked to support the women in the industry, establishing a young communicators forum, speaking out regularly on the gender pay gap, supporting female leaders and commissioning detailed quantitative research into the experience of women in PR. That research was published in 2017 along with an action plan. In the New Year, she will launch a mentoring programme to support female managers who want to become leaders.  She takes time to mentor women in business, and actively promotes her own company as a female owned and led business. As a non-executive director of the HSE, she also talks to and sponsors aspirant female NEDs who are seeking a public appointment. Sarah is frequently asked to talk to schools, groups of girls and young women about being a leader in business. She also spoke at a debate of the Parliamentary debating group on the issue of new legislation calling for reporting of gender pay statistics. She led a session at The Fawcett Society conference on the same topic and now regularly speaks to groups of women about the opportunities the publication of this data will afford women

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