Mark has become a prominent voice on the need to improve gender balance within the communications services industry. Addressing a packed Girls’ Lounge session at this year’s Cannes Lions International Festival of Creativity, he spoke about how vital it is for WPP to attract talent that reflects the society in which we live, and he has written to all 130,000 of WPP’s people on the importance of respectful, inclusive workplaces. Within Wunderman he has championed programmes like “Pass It On”, a global initiative to get more women into senior leadership roles, and led the expansion of the company’s Parental Leave policy. His ambition for WPP and beyond was made clear at a recent Wunderman town hall meeting, where employees were invited to submit questions during a live webcast. When asked to fill in the blank, “Advertising needs more _____”, Mark replied simply, “Women”.
Since judging, Mark has been appointed Chief Executive Officer, WPP.