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A marketing, communications, and media research industry veteran, Catherine oversees research, analytics, and performance & paid media teams that drive business intelligence, activation, and impact. Catherine is passionate about supporting women in the workplace, volunteering as a member of Edelman’s Global Women’s Equality Network (GWEN) global steering committee that helped the firm achieve parity of senior women leaders. Catherine also leads GWEN regionally, promoting events and initiatives across Canada which help women from all backgrounds lead and succeed. In 2021, Catherine volunteered to champion a new Diversity, Equity, and Inclusion initiative for Edelman’s global Data & Intelligence unit of 400 employees, establishing a new DE&I vision, team, and plan to promote equality across four strategic pillars: Education, Community & Inclusion, Recruitment, and Retention. Catherine is also a member of the Canadian Chamber of Commerce’s Council Working Group for Women’s Advocacy, bringing the voice and perspectives of women to national policies and advancing the gender equality agenda to drive meaningful action.