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At the outset of her career, Anna was one of fifteen employees selected to work with the Chef Operating Officer to launch AXA’s UK Diversity Forum to promote a culture where women feel supported, respected and valued for their differences, improving their representation in senior roles, attracting more job applications from those with disabilities, and introducing a formal process to request flexible working to support working parents. She spearheaded the launch campaign for Bristol Women’s Network to drive localised activity for 3,000 employees and stood in a nationwide election to lead Aviva Balance, winning the most votes to Chair the UK community. Anna’s steering committee of ten acts as Aviva’s voice for gender equality and provides qualitative insight into issues affecting women, which she has supported other organisations with and spoken about at the Incorporated Society of British Advertisers’ annual conference. She works closely with Aviva’s other D&I Networks to ensure an intersectional approach, so women who identify with multiple groups are all represented. On International Day of the Girl, she joined 100 underprivileged schoolgirls and 100 professionals in an event led by June Sarpong and Beyond the Classroom. Alongside her day job, she was shortlisted as a ‘Women in Marketing’ Changemaker and achieved a Grade A in Marketing Week’s Mini MBA. Whilst on maternity leave, Anna maintained her impact by becoming a ‘QuinnyCaster’, road-testing baby products and creating content to review them for social media. She now creates opportunities for the next generation of girls to develop less traditional skills, including her daughter becoming a Toy Awards judge and reviewing STEM toys for a leading publication.

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